ProjectE: 'Nova' Product Launch

A multi-channel social media and content marketing campaign for a new consumer tech product launch.

To generate buzz for the 'Nova' smart device, we executed a comprehensive digital marketing campaign. The strategy included creating engaging video content, partnering with tech influencers, running targeted ad campaigns on social media, and developing a content-rich landing page. The campaign surpassed all its KPIs, generating millions of impressions and driving record-breaking pre-order sales.

Technologies Used